In this tutorial we will examine :-
Using examples, we will explore how the core problem of the above is poor situational awareness. The tutorial will then introduce the concept of business mapping, the main patterns of economic change and how this can be used to your advantage.
Through the use of mapping attendees will learn how open can be effectively used as a competitive weapon, how ecosystems can be built and exploited, how organisations evolve and how changes such as big data, cloud, 3D printing were all highly predictable.
With examples from billion dollar heavy engineering projects to Governments to software companies such as Canonical, the tutorial will demonstrate how mapping can be used to rapidly change the fortunes of a project, reduce costs and outplay competitors with startling results.
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Note: This tutorial will not be included in the All-Access Pass compilation.
based in the UK, works for CSC’s Leading Edge Forum, a global research and advisory programme. Simon’s focus is on the intersection of strategy, economics and new technologies.
As a geneticist with a love of mathematics and a fascination in economics, Simon has always found himself dealing with complex systems, whether it’s in behavioural patterns, environmental risks of chemical pollution, developing novel computer systems or managing companies. He is a passionate advocate and researcher in the fields of open source, commoditization, innovation, organizational structure and cybernetics.
Simon is a regular presenter at conferences worldwide, and was voted as one of the UK’s top 50 most influential people in IT in ComputerWeekly’s poll in 2011 and 2012.
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