Small Business Mistakes

Jacinta Richardson (Perl Training Australia)
Business
Location: E145
Average rating: ***..
(3.67, 3 ratings)

You have a great business idea and your friends and colleagues are supportive and tell you that you can do it. The forms have been filled in, you’ve said goodbye to your rat race job, and you’re investing your energy into getting things done. Still, despite how compelling your idea is, you’re not making any money and your savings are dwindling. What are you doing wrong?

Perhaps you’re afraid of money. Don’t laugh! A fear of chasing people to give you money is a very common problem. Perhaps you can’t say no. There are lots of pitfalls even for the most dedicated small business owner. Come to this talk to hear a range of amusing and tragic errors that small business owners can make.

Photo of Jacinta Richardson

Jacinta Richardson

Perl Training Australia

Jacinta Richardson runs Perl Training Australia, a micro-business offering courses throughout Australia. Both as part of her job and a massive free-time sink, she is involved in running conferences (linux.conf.au 2007, Open Source Developers’ Conference (Australia) 2004-2011, Australian System Administrators Conference (SAGE-AU) 2008-2009), attending conferences, writing perl-tips, speaking at Perl Monger meetings whenever she’s in the right town, participating in on-line Perl forums and promoting women in IT. For her work in the Perl community, Jacinta was awarded the White Camel Award in 2008. When away from the computer, Jacinta enjoys scuba diving,
cycling and baking.

Sponsors

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at (707) 827-7065 or scordesse@oreilly.com.

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